- Small-group real estate. Make sure small groups have great representation in the lobby, on your website, and in your bulletin.
- Relevant approach. Maybe you think groups aren't relevant because your church's approach to groups is not relevant. Consider promoting groups in coffee shops, book clubs, and online video chat rooms. Limiting groups to classrooms in your facility or to homes is a mistake.
- No small-group ADD. Don't just let groups have your attention when something is out of place or broken. Pay attention to groups all the time. Demonstrate your care for the ministry by being interested in it all the time.
Okay, I've railed on senior pastors enough. I recognize that senior pastors are stretched thin, and that the demands on their time are huge. I also realize that expecting small-group ministry success without making many (if not all) of the above commitments is an exercise in futility. Your time is valuable, so don't waste it by only being partially committed to small groups.
—Alan Danielson is the Senior Pastor of New Life Bible Church in Norman, Oklahoma. Alan is a popular conference speaker and consults regularly with ministries and leaders on topics relating to small groups and leadership. Learn more from Alan at www.3Threat.net.